

Home Beautiful is one of the three highest selling magazines in the home and lifestyle category with a circulation of 70,480*. This is Home Beautiful's highest circulation and largest increase (POP) in two years!
At Home Beautiful we strive every month to produce a magazine that our readers instantly relate to. Our style team is of an incredibly high standard, and we pride ourselves on our ability to produce pages and pages of interiors and homes that are instantly aspirational, but surprisingly attainable.
Our readers are hungry for information, we have loyal readers who look for the issue every month to keep up with trends and ideas, whether they are renovating or not, and it’s important that they can easily find the magazine when they walk into store.
Our real area for growth however, is the readers who have just bought their first home, or are planning (or in the midst of) renovations. These readers will search out the ‘interiors’ section of the store and pick up any magazine that fits their particular need.
With this in mind, Home Beautiful magazine carries more interior pages every month than any other magazine, and we are also the only magazine to carry features on bathrooms and kitchens in every issue, and we highlight this on the cover each month.
To maximise sales in your store, it’s best to dual locate Home Beautiful at the front of store, as well as positioned on the flat next to the other Australian home and interior magazines.
Speak to your Gordon and Gotch merchandisers or refer to the tips contained in Pacific MagLink for even more sales driving techniques, like building eye-catching window and in-store displays to draw attention to all the fantastic reasons our readers love Home Beautiful.
Warm Regards
* Source: ABC Audit Summary, January - June 2009