

Australian Women's Health is Pacific Magazines' women's lifestyle magazine that fills the gap in the women's lifestyle segment. It's much more than just a fitness magazine, but also addresses topics such as beauty, style, relationships, mind and balance, money and career, and stress, in addition to topics such as food, nutrition, fitness and weight loss.
The Women's Health reader is a smart woman with a positive mindset. She strives to be happy and seeks change and challenges. She's game for anything and follows a "yes, I can" philosophy. Health and wellbeing are a guiding principle in her life. Exercise is about living a full, active and balanced life. To her, being healthy means being fit for life - having the strength of mind, body and character to face any challenge.
She tends to live in an urban environment, and her career is very important to her. She believes in herself and her ability to live the life she wants to live - to be the woman she wants to be.
The Women's Health reader enjoys the finer things in life - good food, good wine and good times. She is tech savvy, financially responsible, and nutritionally conscious.
Women's Health's point of difference is that it invests in research and expert information on health, fitness, nutrition and well being, giving the reader the most up-to-date news available on each subject. It does not employ scare tactics, but delivers no-nonsense direct wording.
At Women's Health we're committed to providing practical science-based information to empower your customers to live a vital and valuable life. We give our readers the latest facts, the smartest insights and the most balanced yet provocative points of view in a witty, optimistic and understanding voice that really speaks to her.
Based on the massive success of Women's Health in the United States, where 1 million copies of each issue is sold, Australian Women's Health will invigorate your key revenue earning magazine category.
Women's Health has delivered it's highest audit figure ever with a figure of 90,000+* and is already the 3rd highest selling magazine in the women's lifestyle category. Women’s Health’s still maintains it's 19 per cent share of the women’s lifestyle market.
Ensure you maximise your sales by positioning Women's Health prominently in the women's lifestyle magazine category next to marie claire and Madison.

* Source: ABC Audit Summary, January - June 2009