

Hello and welcome to Better Homes and Gardens, the best homemaker magazine in the world!
In its nearly thirty years of publishing it has become Australia’s favourite magazine for people wanting to improve their homes and homelife, to make them better for the ones they love. And we know it’s their favourite because Better Homes and Gardens is the leading title in the home and lifestyle category, selling 370,000 copies per issue*. That's over three and a half times as many copies as its nearest competitor! This is also the largest circulation increase year-on-year of all magazines!
Better Homes and Gardens is the only mass-circulating homemaker title in the market and is the broadest based with the most exciting how-to, can-do approach. It’s loaded with visual indulgence to seduce the senses and practical information to enhance the skills. It’s full of colour, movement, chat, pictures and great graphics – a value-packed bundle of fun and energy about gardening, food, renovating, decorating, home maintenance, kids, pets and even a smattering of health to care for the folks at home.
For the past 12 years it has enjoyed an exciting partnership with Better Homes and Gardens’ top-rating TV program – one of Channel 7’s most favourite programs and it’s based on the magazine’s popular and enduring philosophy of service journalism.
The magazine also includes the television program’s contents, which means about 50 segments a month are translated into magazine features. The viewers want what they see on the program and more in the magazine. And the magazine provides more! Newsagents have successfully grown their Better Homes and Gardens sales by actively displaying the magazine in store on Saturday mornings following the TV show on a Friday night.
Being all for home and loving it, the entire Better Homes and Gardens team produces a unique and spectacular publication which continues to grow, even in these competitive times: it is the only magazine in the top 10 to sustain sales growth in the past decade. Make sure you capitalise on this strength by displaying Better Homes and Gardens with your mass weekly magazines in high traffic areas at the front of store. Back this display up with a location in the homemaker category for you browsing customers.
Better Homes and Gardens appreciates the wonderful partnership we have with Australia's newsagents. Thanks, as always, for the fantastic support you provide our magazine in your stores and we hope you find Pacific MagLink both an enjoyable and practical resource for your business.

* Source: ABC Audit Summary, January - June 2009